Growth beyond SEO
Back in 2018, the Glass House Retreat was just a building site and an idea. Inspired by a lifelongpassion for wellbeing, The Glass House’s founder, Joy Jarvis, wanted to offer a new revolutionary holistic wellness experience for all.
Fast forward to today and The Glass House Retreat is known across the UK for its state-of-the-art, indoor and outdoor facilities, fitness and wellness classes, and a variety of innovative spa treatments, including pregnancy massages and treatments for those recovering from cancer. The retreat encourages guests to do as much or as little as they please during their stay, offering “lifelong wellness” for all.
Over these years, The Glass House Retreat has experienced year-on-year online revenue growth with help from it's long-term collaborative relationship with Clockwork Marketing, who continue to support the retreat with ongoing marketing.
Project Objectives
- Deliver a cohesive marketing strategy across multiple channels with a strong collaborative approach between Clockwork Marketing and Glass House
- Create marketing campaigns targeting future industry trends
- Maintain a consistent, successful SEO strategy to achieve increase breand awareness
- Encourage guests to book personalised stays to work towards "lifelong wellness"
"Increased bookings with sell-out retreats"
“We have worked with Clockwork Marketing for six years as a collaborative, mutually-beneficial partnership. From our initial launch in 2019, Clockwork Marketing has continued to provide its insider knowledge, hospitality expertise and marketing skills to help propel the retreat to become leaders of our industry.
“As a busy family-owned retreat, communication, support and guidance are very important to us, knowing someone will always answer an email and be at the end of the phone. We’re very pleased with Clockwork Marketing’s ongoing support, communication and guidance, which has resulted in high SEO rankings, brand recognition and increased bookings with sell-out retreats.”
Joy Jarvis, Owner of The Glass House Retreat
What we did
Six years ago, The Glass House Retreat was just a building site and an idea. Inspired by a lifelong passion for wellbeing. Fast forward to today and The Glass House Retreat is known across the UK for its innovative retreats and personalised stays focusing on holistic, lifelong wellness.
Glass House’s new website launched in 2024 with the bespoke addition of their ‘personalised retreat planner’, allowing guests to tailor every aspect of their retreat visit. From relaxing with luxury treatments and vegan afternoon teas to focusing on recovery with cryotherapy and PT sessions, Glass House invites guests to do as much or as little as they like during their stay.
Clockwork and Glass House’s strong and consistent approach to SEO has achieved high ranking high intent keyphrases, rocketing retreat’s brand awareness to achieve over 3,600 web searches a month for ‘Glass House Retreat’ as its own brand term, the ultimate goal of effective SEO.
This brand awareness increases opportunities for innovative campaigns beyond SEO, including Wim Hof weekends and The Menopause Retreat, maintaining Glass House’s prowess as forward-thinking industry leads.
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Bookings await the bold
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