Websites for Hospitality
Our websites are built for hospitality from the ground up. Based on 30 years of hospitality experience, we are the only company that has our own website content management system (CMS) built specifically for hospitality businesses like yours.
We don’t use third-party web technologies. We have our own proprietary website technology that’s easy-to-use, mobile-first and SEO-optimised. We can design and write your website for you or you can choose from our collection of pre-built designs. Whichever you prefer.
For smaller businesses we have a pay-monthly website platform called GuestNet or equally we can design and build a bespoke website just for you. We are flexible to your budget and needs.
Mobile first websites boost bookings
Some vital information —
- Google search penalises outdated desktop websites
- Visitors abandon websites that display poorly on mobile
- Mobile first means more guests
We know how people behave online and what they want from a travel website. People booking a holiday search on mobile. Desktop is now secondary.
If your site isn’t designed mobile first or as easy to use as making an Amazon purchase, then you need to talk to us. Your website is likely causing you to miss out on a surge of new guests.
We build websites with a clear methodology, based on over thirty years of experience in hospitality.
Hospitality Website Design
Building you a website which boosts your bookings, takes the skills of many people. It must be technically brilliant, responsive, and have a seamless user journey. This requires collaboration.
Bookings do not happen by chance. They involve carefully crafted content, images, layout, navigation, and calls to action. Hence, we share knowledge across departments, with talented developers and designers coming together with equally talented data analysts, marketers, and creatives to form a unified project team.
This lets us marry hospitality data and trends, with aesthetics and words. Websites solid from every angle.
View our workRevenue gains with a Clockwork website
At best, an old website won’t be making you enough revenue. At worst it won’t be making you any revenue. Having us create you a modern website, that’s fast, easy to use, and stirs a desire for your hotel is a bridge to future growth.
Not having an attractive, up-to-date, or user-friendly website is the digital equivalent of letting your hotel fall into disrepair. No one wants to stay somewhere that’s falling apart. Likewise, no one wants to book on a poor website.
The difference a Clockwork website can make to your revenue is significant. For example, a website we created for a 4 star luxury spa hotel & wellness resort in Cornwall, netted them gains of more than £100K in the first year alone.
Powered by a hospitality content management system (CMS)
When it comes to managing and running your website, you need a robust and proven system to deliver. Our team of software engineers and coders are continually developing our own proprietary hospitality-specific content management system. We don't use third-party technology.
Design & Development
Our hospitality websites are designed to drive direct bookings. We ensure guests can find everything they need to book right there, on your website.
Content Management
We can prepare optimised content for your entire website. This includes beautiful imagery and accurate, engaging copy that attracts guests.
Our CMS is designed with hospitality in mind too. It’s easy, intuitive, and visual—perfect for quickly uploading new room images or offers.
Domains & Hosting
Website hosting is provided on our dedicated server cluster, located in a high-specification data centre with Green Web Foundation certification. It’s also supported by 24/7 server monitoring and on-site technical support.
Search Engine Optimisation
Search Engine Optimisation (SEO) is all about your online visibility and climbing Google rankings. We specialise in SEO campaigns that over time boost your site traffic, significantly widening your net for potential guests.
Analytics & Insights
Without Google Analytics (GA) your new website is a pretty accessory. GA allows us to find out, and evidence, exactly what visitors get up to on your site. We use it to fine tune our marketing and show you online success as it happens.
Sitemap Testing
Testing a sitemap will identify precisely where people get lost when navigating your website. Whether you have a seasoned website, or are planning a new project, this step is incredibly valuable.
Looking for something else?
We've been hospitality marketing specialists for over 30 years and have been helping businesses to grow their online visibility and increase direct bookings. Our team of hospitality marketing experts can guide you to successful growth. Perhaps you're looking for new revenue opportunities or technology integrations to improve your operational efficiency.
Take a look at all our services below.