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Case Study South Sands Hotel
  • Website
  • Digital
  • Marketing Strategy
Website Traffic
180,391
Website Events
962,484
Engaged Sessions
105,467

Project Objectives

Create relevant and appealing content for target audiences

Design a creative new website layout

Make it mobile-first and easy to navigate

Optimise the site for search engines and keyword rankings

Screenshot of South Sands Hotel website homepage featuring coastal scenery and hotel offerings.

What We Did

South Sands Hotel commissioned us to build a new bespoke website, including new site-wide content and an SEO launch.

During initial discussions, the South Sands team highlighted words and phrases that didn’t align with the hotel, including the words ‘boutique’ and ‘luxury’. We compared South Sand’s strengths and selling points against competitors, highlighting words they felt related to South Sands, which opened conversations about the hotel as a brand.

South Sands Hotel

Our new website captures everything we wanted it to be and beyond. we are so happy with the result! From beginning to end, Clockwork communicated and collaborated with us, making the project really smooth and enjoyable.

They listened to us, to understand our goals and vision as a hotel in our location, then provided inspiring new ideas, wrote beautiful copy and crafted it all into a contemporary design. We cannot thank Clockwork enough for their considered and innovative approach.

Stephen Ball, Director