Take part in the UK hotel strategy survey

A well-crafted hotel business strategy can transform a mere building into a destination where guest experiences have lasting impact. By weaving together exceptional service, marketing communication and guest-focused encounters, hotels can create successful and sustainable growth. 

Have your say on what's important to you and the future of the hotel industry. Take part in the survey.

TAKE THE SURVEY

Key insights for hotels to inform business growth

We'll collect responses from hoteliers, managers and those working in hotels across the UK. This report will then combine the results anonymously to create a benchmark to help understand how other hotels are performing and what they are doing to increase bookings. Establishing common themes, trends and insights. 

We want to hear your views on:

  • What are your biggest marketing challenges?
  • How important is sustainability to your business?
  • How is your business performing in 2024 and looking ahead to 2025? 

59% of hospitality businesses rate their business performance as very or fairly strong in 2023. How do you compare?

By completing the survey, you will be amongst the first to receieve a copy of the report.  

About the survey partners

Take the survey

We're all ears and want to hear what you have to say. Complete our 10-minute survey and join many other peer hotels across the UK who will benefit from this business strategy report.

TAKE THE SURVEY