The hospitality industry never stands still. Here's where we share deeper insights that help you stay ahead – practical advice, industry trends, and marketing wisdom from more than three decades in hospitality marketing.
Wednesday 18th June 2025, 11:00am online
Join us for an intensive deep dive into email marketing strategies specifically tailored for hospitality businesses. We'll explore how to transform your email newsletters from simple promotional tools into powerful revenue drivers that build lasting guest relationships
Wednesday 15th January 2025, 11:00am online
Do you want to grow your revenue and thrive? In this online masterclass we'll be highlighting the essential strategy for hospitality businesses to focus on in 2025 to deliver real and sustainable business growth. Through expert insights, experience and creativity, you'll gain an understanding of how to increase your direct booking revenue and what you need to do to achieve it.
Wednesday 21st May 2025, 11:00am online
Get ahead of the peak season with targeted summer marketing strategies. Learn to create early-bird incentives, seasonal packages, and implement pricing strategies that maximise revenue during your busiest period.
Wednesday 12th March 2025, 11:00am online
Turn your local knowledge into irresistible travel packages. Discover how to bundle your accommodation with unique local experiences, create storytelling content that showcases your destination's hidden gems, and position yourself as the go-to expert for authentic local stays.
Join the webinar: Wednesday 20th May 2026, 11:00am GMT
Your website should do more than look good. It should give guests the confidence to book.
In this masterclass, we’ll show you how to spot the simple things that may be costing you direct bookings, and how to improve them without rebuilding your whole website.
Wednesday 13th November 2024, 11:00am online
Discover the keys to crafting compelling email campaigns that drive bookings for your hospitality business. In this session, we'll explore proven strategies to captivate your audience, from crafting attention-grabbing subject lines to designing visually appealing content that showcases your property's unique features.
Wednesday 11th December 2024, 11:00am online
Harness the power of social media and user-generated content to elevate your hospitality brand's online presence. We'll take a closer look at using platforms like Instagram and Facebook to encourage and curate user-generated content, turning your satisfied guests into brand ambassadors.
Join the webinar: Tuesday 28th April 2026, 11:00am GMT
With the right local partnerships, clear content and a few simple touches, you can position your business as the go-to place to stay in your area. Join our live webinar for practical, UK-focused advice you can use straight away. We’ll show you how to turn local experiences into stronger marketing, more enquiries and more bookings.
Wednesday 16th April 2025, 11:00am online
Improve your website to drive more direct bookings. We'll cover essential updates for 2025, mobile optimisation techniques, effective customer journey design, and strategic content placement that converts browsers into guests.